Google is getting into some hot water after some stealthy bloggers caught the search engine giants breaking their own rules.An online ad campaigned launched by Google to promote its own products, specifically the Chrome web browser, has been revealed to using shortcuts to skip rules that the company itself put in place in order to keep search engines fair in returning their results. According to Google’s own rules on paid links, “Buying and selling links is a normal part of the economy of the Web when done for advertising purposes, and not for manipulation of search results.” In order to keep the Web operating justly then, Google proposes coding to be added to websites that keep paid links from landing within the regulations set forth in their guidelines. Google, however, is dismissing those guidelines themselves.
