People, check this out. I felt compelled to write articles about the NBA, so I volunteered my services to some stranger to write articles for a new website. I posted it in an announcement here. Well, I don't know any of these guys, but I think they are involved in the SEO business. Now, I have no problem with that. I just like that they set up a website and I just have to write articles. It helps me relax, it's an outlet. I have a love/hate relationship with being a fan of professional sports.
Anyway, I've always sort of wondered about those bullshit websites out there that just have tons of odd articles that seem to be written by a human, but then sometimes not really. Well, I was "investigating" the companies these strangers work for, and I found this description on one of their services offered pages:
2. Content Creation
As we’ve mentioned before, content is key to any search marketing campaign. Therefore, there are three content areas that we will target:
1. On-Site Optimization. This includes visible content and source code. We will analyze your site code for errors that may prevent search engines from properly spidering your site. We will also analyze your site’s code-to-text ratio and other coding elements. Lastly, we will review and edit your visible content for optimal keyword density while maintaining sales effectiveness.
2. Article Creation. We will produce one article for every keyword term we, together, choose to promote. Traditionally, this is between 200-400 articles. Each article is well written, informative, and engaging to ensure that they add value to your visitors’ experience in addition to winning great rankings.
Most importantly, we add these pages slowly over several months to ensure your site grows organically. This is a key element Google and other search engines look for when ranking a website – that it is constantly updating and adding new information.
3. Publicity. But we’re not talking about traditional PR here. We develop additional articles that pay particularly close attention to your target audience’s pressure points: the secrets they want to know, the tips they need to hear, the problems and solutions your company addresses.
These articles will not be placed on your website, but will instead be promoted to hundreds of other websites in search of compelling articles on your particular subject. This achieves two objectives: 1) each article links back to your website, earning you one-way links from authoritative sites, and 2) the more independent websites that discuss your company or publish an article written by your company, the better your reputation will be. Your potential customers will find your company discussed on other websites, or see that other websites have endorsed you by publishing your article.
I hate that shit!!! Yet here I am writing for them. I still don't necessarily have a problem with it logically, it just feels funny. Are they going to take my articles and make hundreds of articles out of them?
