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Developer's Corner / Re: Amazon Allows Eliminating Ads on Kindle - Is this idiotic?
« Last post by IainB on September 21, 2012, 04:50 AM »I'm not sure I understand what the issue is here.
There was already a "special offers" screensaver-advert standard Kindle you could buy at a pretty cheap price, as opposed to a slightly more expensive non-ads standard Kindle. The ads presumably subsidised the cheaper price. Consumer choice. I tried to buy the screensaver-advert standard Kindle from Amazon (it was cheaper), but they would only sell it for delivery in the US (I was in NZ). So I got a non-ads standard Kindle from Amazon, and it was still cheaper than buying it from my local retailer in NZ.
I wouldn't have cared about the adverts. They were non-intrusive, and did not interfere with the reading experience - at least, not according to the detailed reviews that I read anyway.
The recent new twist seems to be that Amazon are effectively offering the same choice with a newer model of Kindle, or something - except you buy it by default with screensaver-adverts and pay a bit more to disable them. If the adverts offend you or anyone else, then you could (say) either turn it off, or leave it on but turned onto its face.
I thought this screensaver-advert idea was quite a good way of getting the Kindle into the market for people to read books with and at what was probably a knockdown price. Not a lot different to FREE commercial TV advertising/funding really. Same kind of principle, no?
There was already a "special offers" screensaver-advert standard Kindle you could buy at a pretty cheap price, as opposed to a slightly more expensive non-ads standard Kindle. The ads presumably subsidised the cheaper price. Consumer choice. I tried to buy the screensaver-advert standard Kindle from Amazon (it was cheaper), but they would only sell it for delivery in the US (I was in NZ). So I got a non-ads standard Kindle from Amazon, and it was still cheaper than buying it from my local retailer in NZ.
I wouldn't have cared about the adverts. They were non-intrusive, and did not interfere with the reading experience - at least, not according to the detailed reviews that I read anyway.
The recent new twist seems to be that Amazon are effectively offering the same choice with a newer model of Kindle, or something - except you buy it by default with screensaver-adverts and pay a bit more to disable them. If the adverts offend you or anyone else, then you could (say) either turn it off, or leave it on but turned onto its face.
I thought this screensaver-advert idea was quite a good way of getting the Kindle into the market for people to read books with and at what was probably a knockdown price. Not a lot different to FREE commercial TV advertising/funding really. Same kind of principle, no?

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