But he is an incessant and unrelenting self-promoter. Which seems undeniable unless you ask Joel himself.
This section of an interview from a new book by Bob Walsh on Indie Software Vendors just cracked me up.
They are talking about blogs and marketing, and the subject comes around to Joel's blog:
Quote
Q: "Do blogs fit there?"
Joel: "Tell me whose blog. On my blog, I don't attempt to blog for the purpose of marketing."
Q: "So PR is free and low price. It may be your blog, or it may not be."
Joel: "I don't think a blog can do marketing"
...
Q: "Well, what would you say about Joel on Software then?" [joel's blog]
Joel: "Ah! You see this is sort of different. Joel on Software is editorial not on the subject of my business."
Joel: "Tell me whose blog. On my blog, I don't attempt to blog for the purpose of marketing."
Q: "So PR is free and low price. It may be your blog, or it may not be."
Joel: "I don't think a blog can do marketing"
...
Q: "Well, what would you say about Joel on Software then?" [joel's blog]
Joel: "Ah! You see this is sort of different. Joel on Software is editorial not on the subject of my business."
A fun drinking game is to visit joel's blog and drink every time you see a story that promotes his own software or books.. but please kids don't play this game unless you can afford to sleep off a nasty drunk at a friends house.
http://www.joelonsoftware.com/
All kidding aside, joel is a great writer. but come on joel, your blog is not on the subject of your business, and it has nothing to do with marketing. that's a good one.
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