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Instagram ads arrive RIGHT when Instagram becomes available for Windows Phone 8

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Shades:
Don't know if and how much one has to pay for the development software, what extra license costs are needed to meet the requirements of the development software, the version control software, buying the necessary hardware, taking programmer(s) from other in-house projects and/or hiring new programmer(s), re-arranging/more office space, extra HR administrative tasks, making a test environment, setting up test procedures, fulfilling all requirements to be in the Microsoft store.

I have no clue what these companies make, how stretched their employees already are etc., etc.

[bit of a rant]
Lots of headache for minimal return, if MS doesn't gain much market share quickly. And if you live in the U.S. you have a skewed view of the Microsoft corporation. They cater the U.S. market and hardly give a sh.t about the rest of the world. Here in Paraguay it is hard to get a Lumia and they are more expensive than equivalent Android phones. And these you can get easily over here. A lumia 720 for example costs here almost 500 USD.

Their attitude and lack of marketing in the not-US markets make damn sure that their WP8 phones will remain a small player. And they dare to ask why nobody wants their phones, fueling the whole chicken-egg situation. I would understand if WP8 apps require adds to make these apps profitable, however I don't know if MS wants a cut of this or not allowing it in the first place. Cannot be bothered to look it up, to be honest.

Believe it or not, even a Blackberry is a better deal than a WP8 phone over here in Paraguay. Something MS should be ashamed of.
[/rant]

wraith808:
Don't know if and how much one has to pay for the development software, what extra license costs are needed to meet the requirements of the development software, the version control software, buying the necessary hardware, taking programmer(s) from other in-house projects and/or hiring new programmer(s), re-arranging/more office space, extra HR administrative tasks, making a test environment, setting up test procedures, fulfilling all requirements to be in the Microsoft store.

I have no clue what these companies make, how stretched their employees already are etc., etc.
-Shades (November 03, 2013, 05:36 PM)
--- End quote ---

None of what you've stated is really a reason not to develop for a platform when you're talking about the big players- the costs of these things are no different than what they did to get on one platform already.  There's also the fact that MS is pushing to get App developers to develop for the platform- even a cursory search shows different programs for this and there's many articles on developing the same in MSDN.

I couldn't comment on the marketing, but since windows 8 apps either use native or HTML5 applications, I think that developers are covered in getting the apps to the phone.  And the rest really doesn't matter if the application is already intended to be free.

Shades:
^you are right about the stated reasons. The point I wanted to make was that supporting a new (phone) OS always carries "unwanted baggage" with it that costs, either in money, headache or both. Just trying to be the devil's advocate, but I should leave that to the professionals (you, for instance  :P).

Then again, I'm a person who (proudly) says that he hasn't even once visited the "social" websites such as twitter, instagram. pinterest etc. (excluding Google+, LinkedIn and Facebook). So I wouldn't know how they make their money of their members backs, I can only assume that the shown (personalized) ads floats their boat. And I don't have any trouble imagining that MS wants a cut of that income, as they want to have store, similar to the setup of the Apple store. I cannot blame them for that as it makes perfect sense business-wise.

You get what you give, and MS does not give too much to any market outside the US. When that turns around, customers will come, because the Lumia phone is not a bad phone. But for some reason they forget to copy that from the likes of Google and Apple.

superboyac:
I also think that there must be some kind of unwanted baggage there, as Shades said.  If so, I'd like to know what that is.

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