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Google Goes Dark for Two Minutes. Panic Ensues.

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wraith808:
Ads and tracking add no value at all for the user. They are actually negative value. Google's hosting of jquery or whatever is just more tracking, and nothing any site can't do itself.
-Renegade (August 17, 2013, 08:57 PM)
--- End quote ---

Yes, you can do it yourself, but by tapping into the codebase that google provides, you save yourself quite a bit of maintenance, which points to what it provides for the end user in those cases; using a shared library means that if there are any security updates, the sites that use the codebase directly from there are exposed for less time.

Not agreeing one way or the other... just pointing that out.

Renegade:
Ads and tracking add no value at all for the user. They are actually negative value. Google's hosting of jquery or whatever is just more tracking, and nothing any site can't do itself.
-Renegade (August 17, 2013, 08:57 PM)
--- End quote ---

Yes, you can do it yourself, but by tapping into the codebase that google provides, you save yourself quite a bit of maintenance, which points to what it provides for the end user in those cases; using a shared library means that if there are any security updates, the sites that use the codebase directly from there are exposed for less time.

Not agreeing one way or the other... just pointing that out.
-wraith808 (August 17, 2013, 09:10 PM)
--- End quote ---

They certainly add value for site operators.

But for things like shared libraries stored on high-bandwidth CDNs and whatever, any benefit for the user is marginal. If a site can't load the 43 kb of jquery in addition to the images and everything else from the site, a CDN for jquery isn't going to help at all. For security, well, that's a two-edged sword. Users have less security and less privacy to start with by virtue of sites using shared libraries, so how does that balance out? My bet is that the small worry of an exploit in jquery (or whatever) is by far outweighed by the guaranteed loss of security and privacy from shared libraries.

I guess this goes back to all those fights we saw a decade or so ago about cookies and privacy. The pro-cookie side cited technical functionality while the anti-cookie side looked at the bigger picture. The big picture seems to be more important today, or perhaps it might be better to say "more obvious today".

mwb1100:
Probably not. I've blocked a lot of Google domains at the DNS level, and they all work just fine. Google really adds no value to any site for any user.
-Renegade (August 17, 2013, 12:19 PM)
--- End quote ---

Blocking at DNS may behave differently than DNS directing a request a server that doesn't respond in a timely manner.  In the first case things fail fast, in the second case things might take a looong time to fail, making the site load slowly or not at all.  That was my experience during the Google blackout.  I was thinking of loading my hosts file into an editor and adding the various DNS names that seemed to be causing my browser to stall to resolve to localhost or something, but I figured it would be more effort than just waiting out the problem.

Whether there's value or not in the Google service is a separate issue (and the value is often to the website, not the reader).

4wd:
I was thinking of loading my hosts file into an editor and adding the various DNS names that seemed to be causing my browser to stall to resolve to localhost or something, but I figured it would be more effort than just waiting out the problem.-mwb1100 (August 18, 2013, 11:49 PM)
--- End quote ---

I use the hosts file from MVPS which has a lot of Google stuff in it - I've used it for almost a year and it doesn't seem to have affected normal browsing.

(I've now implemented it into my router so it applies to anything that connects to the internet in my house.)

Excerpt# [Google Inc]
127.0.0.1  domains.googlesyndication.com #[Parking Service]
127.0.0.1  pagead2.googlesyndication.com #[Google AdWords]
127.0.0.1  video-stats.video.google.com
127.0.0.1  ssl.google-analytics.com
127.0.0.1  google-analytics.com
127.0.0.1  www.google-analytics.com #[Google Analytics]
127.0.0.1  4.afs.googleadservices.com
127.0.0.1  pagead2.googleadservices.com
127.0.0.1  partner.googleadservices.com
127.0.0.1  www.googleadservices.com
127.0.0.1  apps5.oingo.com #[Microsoft.Typo-Patrol]
127.0.0.1  www.appliedsemantics.com
127.0.0.1  service.urchin.com #[Urchin Tracking Module]
# [Google][AS15169][108.170.192.0 - 108.170.255.255]
127.0.0.1  bec.px.invitemedia.com
127.0.0.1  conversion-pixel.invitemedia.com
# [Google / DoubleClick][AS15169][173.194.0.0 - 173.194.255.255]
127.0.0.1  dp.g.doubleclick.net
# [Google / DoubleClick][AS15169][209.85.128.0 - 209.85.255.255]
127.0.0.1  analytics-api-samples.googlecode.com #[Google Analytics social tracking]
# [Google / DoubleClick][AS15169][64.233.160.0 - 64.233.191.255]
127.0.0.1  m1.2mdn.net #[a509.cd.akamai.net]
127.0.0.1  rmcdn.2mdn.net
127.0.0.1  rmcdn.f.2mdn.net
127.0.0.1  n339.asp-cc.com
127.0.0.1  ads.cc-dt.com
127.0.0.1  clickserve.cc-dt.com
127.0.0.1  creative.cc-dt.com
127.0.0.1  clickserve.dartsearch.net
127.0.0.1  clickserve.eu.dartsearch.net
127.0.0.1  clickserve.uk.dartsearch.net
127.0.0.1  doubleclick.net
127.0.0.1  ad.doubleclick.net #[MVPS.Criteria]
127.0.0.1  ad-g.doubleclick.net
127.0.0.1  ad2.doubleclick.net
127.0.0.1  ad.ae.doubleclick.net
127.0.0.1  ad.ar.doubleclick.net
127.0.0.1  ad.at.doubleclick.net
127.0.0.1  ad.au.doubleclick.net
127.0.0.1  ad.be.doubleclick.net
127.0.0.1  ad.br.doubleclick.net
127.0.0.1  ad.ca.doubleclick.net
127.0.0.1  ad.ch.doubleclick.net
127.0.0.1  ad.cl.doubleclick.net
127.0.0.1  ad.cn.doubleclick.net
127.0.0.1  ad.de.doubleclick.net #[Tracking.Cookie]
127.0.0.1  ad.dk.doubleclick.net
127.0.0.1  ad.es.doubleclick.net
127.0.0.1  ad.fi.doubleclick.net
127.0.0.1  ad.fr.doubleclick.net
127.0.0.1  ad.gr.doubleclick.net
127.0.0.1  ad.hk.doubleclick.net
127.0.0.1  ad.hr.doubleclick.net
127.0.0.1  ad.hu.doubleclick.net
127.0.0.1  ad.ie.doubleclick.net
127.0.0.1  ad.in.doubleclick.net
127.0.0.1  ad.jp.doubleclick.net
127.0.0.1  ad.kr.doubleclick.net
127.0.0.1  ad.it.doubleclick.net
127.0.0.1  ad.nl.doubleclick.net
127.0.0.1  ad.no.doubleclick.net
127.0.0.1  ad.nz.doubleclick.net
127.0.0.1  ad.pl.doubleclick.net
127.0.0.1  ad.pt.doubleclick.net
127.0.0.1  ad.ro.doubleclick.net
127.0.0.1  ad.ru.doubleclick.net
127.0.0.1  ad.se.doubleclick.net
127.0.0.1  ad.sg.doubleclick.net
127.0.0.1  ad.si.doubleclick.net
127.0.0.1  ad.terra.doubleclick.net
127.0.0.1  ad.th.doubleclick.net
127.0.0.1  ad.tw.doubleclick.net
127.0.0.1  ad.uk.doubleclick.net
127.0.0.1  ad.us.doubleclick.net
127.0.0.1  ad.za.doubleclick.net
127.0.0.1  ad.n2434.doubleclick.net
127.0.0.1  ad-emea.doubleclick.net
127.0.0.1  creatives.doubleclick.net
127.0.0.1  dfp.doubleclick.net
127.0.0.1  feedads.g.doubleclick.net
127.0.0.1  fls.doubleclick.net
127.0.0.1  fls.uk.doubleclick.net
127.0.0.1  googleads.g.doubleclick.net #[pagead-dclk.l.google.com]
127.0.0.1  ir.doubleclick.net
127.0.0.1  iv.doubleclick.net
127.0.0.1  m.doubleclick.net
127.0.0.1  motifcdn.doubleclick.net
127.0.0.1  motifcdn2.doubleclick.net
127.0.0.1  n4052ad.doubleclick.net
127.0.0.1  n4403ad.doubleclick.net
127.0.0.1  n479ad.doubleclick.net
127.0.0.1  paypalssl.doubleclick.net
127.0.0.1  pubads.g.doubleclick.net
127.0.0.1  s2.video.doubleclick.net
127.0.0.1  survey.g.doubleclick.net
127.0.0.1  doubleclick.ne.jp
127.0.0.1  www3.doubleclick.net
127.0.0.1  www.doubleclick.net
127.0.0.1  doubleclick.com
127.0.0.1  www2.doubleclick.com
127.0.0.1  www3.doubleclick.com
127.0.0.1  www.doubleclick.com
127.0.0.1  tpc.googlesyndication.com
# 127.0.0.1  www.youtube-nocookie.com #[affects various videos]
# [Google / DoubleClick][AS15169][66.249.64.0 - 66.249.95.255]
127.0.0.1  ad.rs.doubleclick.net
# [Google / DoubleClick][AS15169][72.14.192.0 - 72.14.255.255]
127.0.0.1  affiliate.2mdn.net
# 127.0.0.1  s0.2mdn.net #[affects video stream]
# 127.0.0.1  static.2mdn.net #[affects Youtube]
127.0.0.1  clickserve.us2.dartsearch.net #[www3.l.google.com]
127.0.0.1  ad-apac.doubleclick.net
127.0.0.1  ad.mo.doubleclick.net
127.0.0.1  adclick.g.doubleclick.net
127.0.0.1  gan.doubleclick.net
127.0.0.1  googleads2.g.doubleclick.net
127.0.0.1  n4061ad.hk.doubleclick.net
127.0.0.1  securepubads.g.doubleclick.net
# [Google / DoubleClick][AS15169][74.125.0.0 - 74.125.255.255]
127.0.0.1  ad-ace.doubleclick.net
127.0.0.1  ad.bg.doubleclick.net
127.0.0.1  cm.g.doubleclick.net
127.0.0.1  stats.g.doubleclick.net
127.0.0.1  fls.au.doubleclick.net
127.0.0.1  log2.quintelligence.com
# [Google / DoubleClick][AS6432][216.73.80.0 - 216.73.95.255]
127.0.0.1  www.destinationurl.com
127.0.0.1  doubleclick.shockwave.com
127.0.0.1  www3.webhostingtalk.com #[ad.3ad.doubleclick.net]

Renegade:
Whether there's value or not in the Google service is a separate issue (and the value is often to the website, not the reader).-mwb1100 (August 18, 2013, 11:49 PM)
--- End quote ---

It certainly helps web site operators. I don't think that's in dispute. I just can't see any net benefit to users.

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