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Netflix might delay new release shipping by 1 month

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40hz:
If the studios had an ounce of brains in their heads they'd release on all channels simultaneously.

There's no real reason why the DVD and rentals can't be available on the same day the film comes out in theaters. Major music groups don't even think of touring until they have their new CD available for sale at the concert itself.

The argument gets made that the studios are trying to protect the theaters. But that's mostly a crock.

People who go to see a film (in a theater) are looking for a totally different experience than the people who merely want to watch a flick at home.* The smarter thing to do would be to upgrade said theater experience: more comfortable seating, nicer screens, cleaner theaters - and a zero tolerance policy towards any idiots who misbehave during a film. Make it more like an event - and charge a premium for the experience. Gain extra points if you also make the movie available on DVD at the theater where it is showing. Why let the people out of your theater without first giving theme a chance to buy their own copy while they're still pumped and talking about what they just saw?

For an industry that complains as much as they do about getting ripped off, the movie people sure seem to feel a need to do everything possible to keep people from giving them their money. It's absolutely insane!

If somebody comes into a store with cash in hand to buy a product, does that store immediately lay down a bunch of conditions before they'll accept it? No, they don't. Nobody in their right mind would do that. And no self respecting customer would put up with it either.

So what does that tell the movie industry about their business model and their customers?

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*Note: DVDs don't keep people out of theaters. But they might have the potential to lure some people in if they were released early enough.

Although the average 'home viewer' doesn't go to theaters, the DVD could have the benefit of convincing some of them to go see the movie on a big screen. The problem with releasing a DVD so late is that by the time somebody gets it and decides they want to go see the film, it's already been out of the theaters for six months.

How many times have you watched something on DVD only to wish you could have seen it on the big screen afterwards?



JavaJones:
"How many times have you watched something on DVD only to wish you could have seen it on the big screen afterwards?"

That is a *really* interesting point, but I do wonder whether the number of people who would want to see it a second time in theaters, especially for a premium as you described, are really the vast minority. I think they might well be. Though I know I might be one of those people. :D

- Oshyan

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