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Living Room / Re: Perils and Pitfalls of Online Community Management
« on: January 24, 2011, 06:36 AM »
Well he is expecting more chaos and uncontrolled user groups than what you see now - and see use of Scoble like characters as hints they are all about clicks/hype and so will fail. "noise from the masses" will overwhelm them, matter of time.
Related to the article and reasons you posted it I have no important comments :) - other than I agree with mahesh2k. DC probably belong to the group she refer to as LiveJournal sites. Strangely below the radar of typical community forces, happy and free. But this can quickly change. Find the thread about Mousers wet dreams of introducing advertisement while not change anything! I am sure it is possible but requires careful considerations. I remember some going NOOOO! If he actually did started with just handpicked affiliate deals, tiny weeny ads, this will be enough to get some out of control, perhaps leave. There will be the type of controversy she refer to. I think NOOOOs are highly influenced by the fact most sites/forums starting with revenue hunting go crazy and let not only site design but also content reflect marketing relationships. Like doing "reviews", not caring for where ads are placed and stuff. And they certainly do not ASK for permission either! Decrease of actual useful information/community values is expected, road of no return so NOOOO! :) Given the right/wrong circumstances DC will also face the music but more or less out of context to use her article as a roadmap to compare with.
Related to the article and reasons you posted it I have no important comments :) - other than I agree with mahesh2k. DC probably belong to the group she refer to as LiveJournal sites. Strangely below the radar of typical community forces, happy and free. But this can quickly change. Find the thread about Mousers wet dreams of introducing advertisement while not change anything! I am sure it is possible but requires careful considerations. I remember some going NOOOO! If he actually did started with just handpicked affiliate deals, tiny weeny ads, this will be enough to get some out of control, perhaps leave. There will be the type of controversy she refer to. I think NOOOOs are highly influenced by the fact most sites/forums starting with revenue hunting go crazy and let not only site design but also content reflect marketing relationships. Like doing "reviews", not caring for where ads are placed and stuff. And they certainly do not ASK for permission either! Decrease of actual useful information/community values is expected, road of no return so NOOOO! :) Given the right/wrong circumstances DC will also face the music but more or less out of context to use her article as a roadmap to compare with.