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Author Topic: GM to yank $10M in Facebook ads, saying they don't work  (Read 514 times)

Stephen66515

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GM to yank $10M in Facebook ads, saying they don't work
« on: May 15, 2012, 06:00:48 PM »
The automaker began re-evaluating its Facebook strategy earlier this year. According to the Wall Street Journal, General Motors determined that while free marketing works on the site, paid ads don't.

The automaker began re-evaluating its Facebook strategy earlier this year. According to the Wall Street Journal, General Motors determined that while free marketing works on the site, paid ads don't.

Read More: http://news.cnet.com...34835-93/gm-to-yank-$10m-in-facebook-ads-saying-they-dont-work/