A new design of the site is the official reason for a 25% price drop for the rest of the weekend.https://www.coffeecup.com/store/
use the coupon header
A whole bunch of pages will get new looks over the next few weeks, but we started by updating our header and navigation. The new stuff is fresher, lighter, and more modern, and it’ll help you get to where you need to be faster.
Plus, you can now sign in from any page on our site instead of going to a login page. Go mess around with it. We’ll even give you a present for enjoying our new header:
This weekend, use the coupon code “header” to get 25% off anything we sell.