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Attention Traditional Companies: Stop Trying!
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Paul Keith:
This is preaching to the choir but great article none the less: http://www.searchenginejournal.com/attention-traditional-companies-stop-trying/27954/
Don’t get me wrong, I’m not discouraging traditional businesses from going digital. Though my opinion is that they should stop trying to be and start be-ing (digital).
As good old Albert Einstein could have said it, [traditional companies and their marketing people] should try not to be a [business] of success, but a [business] of value.
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timns:
Interesting, but I can't get past the fact it's a very patronizing tone.
40hz:
Interesting, but I can't get past the fact it's a very patronizing tone.
-timns (February 24, 2011, 07:22 PM)
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Perogative of the young man who feels he's got everything all figured out. ;)
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