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Google creates a URL shortener, but it's limited

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zridling:
Google has launched a URL Shortener (http://goo.gl/), but only through Google Toolbar and Feedburner. It "is not a stand-alone service; you can't use it to shorten links directly."



Looks like I'll keep using bit.ly, which has always worked well for social media if yours does not include the service automatically.

zridling:
And not 24 hours later, bit.ly announces a Pro URL shortening service:

This private label pro solution is initially open for a limited number of medium to large publishers and bloggers including MSN, The Huffington Post and WSJ.com. The private label solution is aimed at boosting user confidence, with the ultimate destination of a short url which in turn should boost the click rate of the url. So if you click on a nyti.ms link you know it will be going to the New York Times.

Tuxman:
Now who needs that?

zridling:
Few need it. The only slight advantage would be your own abbreviated business URL. But I've heard more than a few claim that since bit.ly-type links are not transparent, you don't know where it's redirecting you, thus leading you into phishing traps, scams, unwanted porn sites, etc. For SMS-length messager services like twitter, it's almost an absolute must, though.

f0dder:
For SMS-length messager services like twitter, it's almost an absolute must, though.-zridling (December 17, 2009, 12:36 PM)
--- End quote ---
Just say no to that kind of brainrot :)

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