I think it is a minority who are concerned. More might get annoyed about toolbars or strange redirections in browser but will they know where it came from? Probably not even aware most can be uninstalled with no side effect to main program. Don't think you should be worried for lack of offers.
Sometimes it does help though. Like with Digsby. Only took 1+ year for Lifehacker and such popular sites to figure out details. Up to the "gone evil" complaints they were all for Digsby. There were hardly any mention of the truly clean "alternative download" link. Real one was not transparent and full of junk and fixed settings - for the not so aware at least. So don't trust review/tech sites either
Really a user/personal task to weed out crap. Or get used to it. I do use Digsby but no way I have much faith in developers approach to users. They did not end with complex bundling (worst ever?) but had it ready right from the start. There were not even a donation button on their site. Only reason they changed mind was because they got so much exposure on for example Lifehacker. Check their extremly late "discovery" here http://lifehacker.com/533...ses-your-pc-to-make-money
vs. their victory 1 month later http://lifehacker.com/536...ves-some-bundled-crapware
Great effort unless you search for "digsby"