That's one factor - developer or product info - but should it be the only one?
E.g., Martin Aignesberger's programs - AM Notebook and Web Site Watcher - both show as suspicious and they are generally pretty well thought of otherwise. Likewise for Super Flexible File Synchronizer and their task scheduling service, ExtremeSync.
coolswitch.exe and taskswitch.exe are part of a Microsoft Powertoy, TaskSwitch. Those are not officially supported by Microsoft but they are created by Windows programmers and hosted on Microsoft's main site.
I will concede that both shicoxp and lauchsrv are listed by many services as suspect", but they are actually installed with any multi-card reader and are required to distinguish between the types of media/memory cards inserted in various slots. If you've ever seen that "CAILI service did not start..." event in your EventViewer then you also have these running, most likely.
I just wonder what other task managers/system info explorers use to determine "suspicion".