It's never a good idea to insult your potential customers, but given my own year-long bad Vista experience, I find them amusing. The "downgrade back to XP" one especially ("Where by 'downgrade' he means upgrade to an older, more stable version.") I don't think these commercials are working, but the shortcomings of Vista occurred to create a perfect storm against the Windows platform:
— UAC gets turned off
— Poor driver support
— Slower, requiring faster hardware
— Vista's EULA compared to OS X's (where "every version is the ultimate") or change your hardware, buy another copy of Vista!
— DRM; Trusted Computing; WGA
— MS-OOXML and Office 2007; OGA
All this came at a time when both Apple and Linux were putting out the best versions of their OS software in years. It's a practical fact that what Intel giveth, Microsoft taketh away — I just wanted a faster computer that was more reliable. Instead I was handed the utter mess that is Vista Explorer, and my brand new expensive, superfast computer ran slower with Vista than my 5-year old machine ran XP! And for that fact alone, I call bullshit on Microsoft.
It's no mistake that Wal-Mart just sold 200,000 $200 gOS Linux machines in two weeks. People will always take value. I can't stand Apple, but trust me, I've seen more than a dozen people I know personally switch to it in the past year, and this includes two IT admins!! And all of them were Windows users. So it's safe to say that virtually every new Apple user is a former Windows user.
PS: mouser, the mac vs. pc rap video is great!