I share your opinion but I afraid that:
1. it's too late,
2. they have no guts to do something.
I've been using Opera since 6.x versions and AFAIR it always was in shadows. Sadly: you might get the feeling that some users are proud to have their browser unknown.
I knew Mozilla Suite back then, which was far better than first Fx (Firebird) versions but I remember how in no time popularity changed. Aggressive strategy gave good results: starting with more and more "Get Firefox" (it was so annoying for me that I had it blocked in UserCSS), through "This web page is best to be viewed in Firefox" and "IE hatred"... ending with few dirty tricks like "Crash IE project" (even sponsored by Google for a while).
All of that made people know about Firefox. Big scale strategy Opera should take long ago but they never did. Now it's the time that even if they do something, people will recognize that as copying other browsers. It is true that Opera invented tab browsing or had adds blocking for years but others made it famous. It is true that Opera is always trying to give new advanced features which they want to simplify but the way they do so is wrong. They they overdo that. Nice example is synchronisation tool.
I will be glad if your article meets nice responce but... I doubt it change something in Opera corporation