Franklin's quote is a great one, and often used. The question here is whether "liberty" and "safety" are even involved. If not, the relevance of the quote comes very much into question, and if you rephrase it "Those who would give up essential privacy to purchase a little temporary convenience, deserve neither privacy nor convenience", I'm not sure it rings true as much, nor is as compelling. And perhaps it's the entire issue of conflating privacy with liberty (not the same thing, though related) that is at the root of some of this disagreement.
Because it is quoted many times does not make it less worthy. It is just a saying not a solution to anything. It has a basic point that can be applied to many concepts. If you do not work hard for it you will never own it truely.
The reason I brought it up is that it has been said by a famous person, since most people have harder time believing the little people.
I would like to reiterate again, the issue is not personal privacy. Most of the talk here as usual is surrounding around personal privacy. If you want to loose it that is fine by me. Personal privacy is really a small problem in the set of technology related problems.
On the other hand one would never appreciate the real value of personal privacy until your privacy is diminished by law agencies, goverments, corporations etc. If you have never been a victim of these issues it would be harder for you to comprehend what that can bring up.
I do not want to turn the conversation into another issue, I really do not have another agenda regarding healthcare topics. But just to iterate my point above here is an example. If you have never been somewhat low income, jobless and needed serious health care service, surgery etc, you would not understand why people want universal healthcare. Now the rest of this example is debate for another forum, but what I am trying to say is that all these issues are not just abstract talks, they might at some point affect you, and your life.